Bare Skin Chat
& Pitera Masterclass
It’s a given that beauty ads are high on glam and well, beauty – at least society’s definition of it. SK-II is going down a different route with its latest Bare Skin Chat & Pitera Masterclass campaigns to promote its Facial Treatment Essence, the brand has enlisted four celebrities in Japan and the United States (including James Corden & Naomi Watanabe) to make a short film staged in the most intimate space in the home – the bathroom with a huge dose of humor.



